Meet Lila
A rights manager who claims your revenue.
Lila monitors how your work is used across YouTube and supported platforms 24/7, and files claims under the policy you set.
Lila monitors how your work is used across YouTube and supported platforms 24/7, and files claims under the policy you set.
Watch how Lila helps creators protect & monetize.
Lila can run continuous detection across YouTube and supported platforms by layering YouTube Content ID, Facebook Rights Manager, and RHEI's proprietary detection technology. Every potential match is verified by a 24/7 specialist team in Canada, Australia, and Europe before claims go out, and you choose one of four policies per match: monetise, block, takedown, or track.
1,000 videos now paying you royalties
Lila can identify monetised re-uploads, unauthorised covers, derivative works, and UGC using your work, then file claims under the policy you set. She also surfaces non-monetising assets in your own catalogue: content that should be earning but isn't because of metadata gaps, broken references, or missing allowlists.
Discovered $12K in unclaimed revenue
Lila can rank the accounts using your work by view impact and frequency, so you can see who is benefiting most. Use the ranking to prioritise enforcement on high-volume infringers, identify partnership candidates, or spot viral fan-driven trends (TikTok sounds, IG Reels) worth feeding into your strategy.
Identify the biggest channels featuring your content
Lila can show every active claim in one view: the asset, the platform, the policy you set, and the current status. Filter by platform, policy, or asset.
Real-time updates on claim status across platforms
Your content is being used everywhere. You're not getting paid.
Monitors 0/0, finds unauthorized uses, claims your revenue
YouTube is the primary platform with full Content ID integration. Facebook and Instagram are available for high-volume libraries. TikTok and additional platforms, plus live-stream monitoring, are available through Business and Enterprise packages.
Content ID is one signal layered with Rights Manager and RHEI's proprietary detection, then verified by trained specialists. Across partner catalogues, that has unlocked more than 800,000 incremental claims that Content ID alone missed, and up to 40% more revenue from fan-uploaded content.
The decision is per match. Monetise lets fans keep their video and routes the revenue to you. Takedown removes the upload. Block hides it. Track does nothing. You set the policy.
No. Made for Rights is accessed through Lila inside your Made account. Business and Enterprise clients also work through Lila with expanded coverage and dedicated support.
Back catalogue protection runs across your full library, not just new uploads. Musicians use this to monitor entire discographies and surface unclaimed covers and uses that have been compounding for years.
Detection runs continuously, but claim data typically lags 2-3 days behind due to platform reporting delays. The lag is platform-side, not Made-side.
No. Distribution is what services like DistroKid and TuneCore do. Legal representation is a lawyer's job. Lila handles the operational side of rights protection and monetisation.
The other specialists who work alongside Lila in your Made workspace.
